Task 2 - Audience Responce to Product

Task2 - How Audiences Respond to Media Products
Use your blog to produce a profile on the following theories relating to audience response:

1. The Hypodermic Needle Model
2. The Inoculation Model
3. The Two-Step Flow Model
4. The Uses & Gratifications Theory
5. The Reception Theory

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Hypodermic Needle Model
The hypodermic needle model makes the audience believe what they hear infecting there brain with believes and theory’s. The audience would usually read or view on news making them know what happens, which makes them trust what the news and making them react to this Intel. An example of this would be if on the news it would say that the year 2013 would be the end of the world as the audience would believe this and panic. 

Inoculation Model
Inoculation Model is when the audience is immune to the news they hear making them not shocked by the media. This could result into violent acts as it doesn’t seem like an ordinary act for them. An example of this would be at man who dressed up as batman to see the dark knight rises and kill some people in the theatre.

Two-Step Flow Model

The Uses & Gratifications Theory

The Reception Theory